Berry - Your Local Leads Expert(tm)
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Print & Internet Yellow Pages

In print or online, Yellow Pages advertising forms the basis of any successful advertising program and differs from all other media in one important way: Virtually 100% of the audience is currently in the market for some type of product or service. They’ve consulted the directory because they're actively searching for a solution, making them highly motivated to take further action.

  • Our History
  • Print
  • Internet
Berry's History

Our History

Berry has been connecting businesses to the power of Yellow Pages advertising for nearly a century. Today, we offer the most advanced suite of print and Internet Yellow Pages solutions in the industry.

print internet yellow pages

Print Yellow Pages

Even in the digital age, the tried–and–true print directory is still the foundation of a successful local lead–generation program. 100% of Print Yellow Pages ads viewed have the full attention of users—because those individuals are actively pursuing a product or service.

internet yellow pagesInternet Yellow Pages

In hundreds of local markets nationwide, Berry is a premier reseller of the YP.com Network — the largest and most-used Internet Yellow Pages network in the U.S.

  • Unmatched Expertise
  • YP.com
  • Print Yellow Pages
Berry's Unmatched Expertise

Unmatched Expertise

As a pioneer of the Yellow Pages, our founder, knew businesses succeed when consumers can find them quickly and efficiently. While the world of directional advertising has changed a lot since that first Yellow Pages directory, our commitment to our clients will never change. We now offer one of the most advanced suite of products in the industry to grow your business, and your peace of mind.

internet yellow pagesLet Berry connect you to a consumer favorite destination

where 68 million² unique visitors are performing an average of more than 185 million³ searches per month! Advertising with YP.com also increases your visibility on major search engines such as Google® and allows potential customers to quickly find your business from their mobile device.

¹YP.com Network – Potential Reach, comScore Key Measures Report, June 2010; 2AT&T Interactive Analytics, average of monthly subscription and Pay Per Call data collected from January through May 2010

Go beyond listings

The Internet Yellow Pages opens up new and exciting possibilities for advertisers. You can include a direct link to your website, maps, directions, and printable coupons—even videos about your business! Did you realize...? * 82% of visitors contact an advertiser¹ * 40% make a purchase after referencing YP.com, spending 2typically 32% more than average consumers.

¹ Yellowpages.com usage and awareness study, based on past 30 day users, completed March 2009, Morpace Market Research and Consulting. 2 Yellow Pages users spend more than average consumers, CRM associates, August 2011
print internet yellow pages

Print Yellow Pages

Even in the digital age, the tried–and–true print directory is still the foundation of a successful local lead–generation program. 100% of Print Yellow Pages ads viewed have the full attention of users—because those individuals are actively pursuing a product or service.

Did you realize...?

74% of U.S. adults have used print Yellow Pages
in the last year.1
78% of consumers make or intend to make a purchase after referencing the Yellow Pages.1
People who use the Yellow Pages spend approximately 25% more than typical consumers.2

1 2010 Yellow Pages Association Local Media Tracking Study, Burke Research,2 April 2011.Yellow Pages Users Spend More than Average Consumers, CRM Associates, September 2010.
 
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